**Pyunkang Yul: A Leading K-Beauty Brand**
**Core Values:**

* **Minimal Ingredients:** Pyunkang Yul focuses on using minimal, natural ingredients to ensure products are gentle and effective for all skin types.
* **Herbal Medicine:** The brand incorporates traditional Korean herbal medicine, enhancing the healing and soothing properties of its products.
* **Sustainability:** Committed to eco-friendly practices, Pyunkang Yul emphasizes sustainable sourcing and packaging.

**Domestic Sales Trends:**

* **Strong Market Presence:** Pyunkang Yul has a significant presence in the Korean market, with a growing customer base and increasing sales.
* **Popular Among Consumers:** Known for its effective and gentle formulations, the brand enjoys high popularity among Korean consumers.

**International Retail Presence:**

* **Positive Reception:** Pyunkang Yul has received favorable feedback from international retailers, who appreciate the brand's commitment to quality and natural ingredients.
* **Expanding Reach:** The brand is gaining traction in key markets such as the United States, Europe, and Southeast Asia, with increasing demand for its products.
* **Collaborations:** Successful collaborations with global beauty retailers have enhanced Pyunkang Yul's visibility and accessibility.

**Export Status:**

* **Growing Exports:** Pyunkang Yul has seen a steady increase in exports, particularly to the United States, Japan, and Europe.
* **Strategic Markets:** The brand is focusing on expanding its presence in emerging markets such as India, Turkey, Mexico, and Thailand, which show high potential for growth.

**Recommended Product Lines:**

1. **Essence Toner:**
* A hydrating toner that balances and moisturizes the skin, suitable for all skin types.
2. **Moisture Ampoule:**
* A highly concentrated ampoule that provides deep hydration and nourishment.
3. **Nutrition Cream:**
* A rich cream that delivers intense moisture and improves skin elasticity.
4. **Calming Moisture Barrier Cream:**
* A soothing cream that strengthens the skin barrier and calms sensitive skin.

Pyunkang Yul's dedication to minimal, natural ingredients and sustainable practices makes it a standout choice in the global beauty market.

Formulated to enhance natural beauty with high-quality ingredients and gentle performance. Designed for daily use, it adds a sense of confidence to any routine.